@PHDTHESIS{ 2026:1318106827,
 	title = {Digital transformation and organizational performance: from theoretical convergence to asymmetric transformation in the scientific-technical-professional subsector of the brazilian publishing market},
 	year = {2026},
 	url = "http://bibliotecatede.uninove.br/handle/tede/3977",
 	abstract = "This thesis analyzes how digital transformation is conceptually structured, theoretically integrated, and empirically materialized in the Scientific-Technical-Professional subsector of the Brazilian publishing market, and what its implications are for organizational performance. Grounded in the “multiple-study dissertation” model, the research integrates three interrelated investigations that, taken together, explain how the phenomenon is structured, manifested, and materialized in specific organizational contexts. Study 1 demonstrates how the thematic structure of the literature on digital transformation and organizational performance reveals patterns of theoretical convergence and their implications for the development of the field. Through a bibliometric design based on bibliographic coupling, supported by principal component analysis and network mapping, four clusters were identified: (1) Strategic and Organizational Dimensions;
 (2) Organizational Capabilities, Leadership, and Strategies; (3) Business Model Innovation; and
 (4) Data-Driven Decision-Making and Analytics. The results indicate theoretical convergence around an orientation that treats digitalization as an organizational imperative and performance under optimization logics, establishing the conceptual foundations for the development of the subsequent study. Based on this evidence, Study 2 develops an integrative theoretical framework that elucidates the main dimensions involved in Digital Transformation (DT) processes and their dynamic interrelationships. Drawing on a qualitative meta-synthesis guided by the dimensions Who, Why, Where, How, and What, and supported by coding procedures inspired by grounded theory, the analysis of 45 articles, totaling 206 organizational cases, reveals that digital transformation is configured as an interdependent system in which actors, motivations, contexts, processes, and outcomes interact in a dynamic and recursive manner. Study 3 empirically applies these dimensions to the Brazilian Scientific-Technical-Professional publishing subsector through an abductive qualitative approach and an analytical structure based on the Gioia methodology. The findings show that digital transformation in this context occurs in an asymmetric, hybrid, and predominantly reactive manner, marked by the emergence of platform-based coopetition as the dominant structural strategy. Taken together, the three studies demonstrate that digital transformation constitutes a multilevel, dynamic, and contextualized process in which theoretical structures, interrelated dimensions, and specific institutional conditions shape the creation and capture of organizational value. By articulating bibliometric investigation, integrative theoretical development, and sectoral empirical evidence, the dissertation offers a comprehensive interpretation of how digital transformation is configured and produces organizational outcomes over time.",
 	publisher = {Universidade Nove de Julho},
 	scholl = {Programa de Pós-Graduação em Administração},
 	note = {Administração}
}