Atuação de mulheres e homens empreendedores sediados no estado de São Paulo na indústria e na prestação de serviços

Abstract

Entrepreneurial activities by men and women in several industries sectors have been achieved recognition in developed economies and developing economies, though in Brazil research in this field is very scarce. With the general context in mind, this dissertation aims at observing and comparatively describing the performance of men and women entrepreneurs in the market. To reach this objective, a study of eight multiple cases of entrepreneurs, half of them men and half women, who were acknowledged for their success and who work in industrial and service sectors. Results suggest that men and women entrepreneurs interviewed present similar performances, limitations and aspirations, that is, both search for professional success. The relevant differentials between men and women entrepreneurs lie in contexts such as educational and professional background, and individual experiences.