Inteligência competitiva tecnológica no desenvolvimento de software: o caso da TOTVS S/A

Abstract

Technology by itself does not fulfill a great deal of organizations need of information on what regards the decision process. Such organizations are increasingly in need of a more complete set of information, more accurate, appropriate and delivered on time. The present competitive business scenario demands from organizations the use of intelligence systems capable of facilitating the decision process. Such intelligence systems supported by technological processes , in order to satisfactory achieve the organizations need must be efficient on data gathering, its process and also on the dissemination. Therefore, the present study addresses the introduction of competitive technological intelligence on software development cycle. It aims to assess the problems inherent to this activity on a chosen company and also propose a pathway of competitive technology intelligence meant to eliminate the observed problems. What regards methodological procedures it was chosen case study alongside a qualitative survey. It was possible to notice that for each stage on the software development cycle there were problems of administrative nature as well as technological and the process itself. The conclusion is that the adoption of competitive technological intelligence system CTIS enables the organization to develop customized softwares and fulfill or even surpass customers needs/expectations. Moreover, the adoption of CTIS empower the organization to offer an improved planning and execution of the necessary maintenance, get greater knowledge of the technical capabilities of its human resources and consequently allowing them to make more efficient personnel allocations. Therefore the company could improve considerably its financial results and customer satisfaction